Seperia Blog

Oftentimes with the evolution of online technologies, the buzz preceded the actualities by years. But, eventually the eagle does land. Look at mobile advertising: from 2007’s launch of...
Continued from 'How to Maximize your Presence on the Google SERP' Part 1.   When it comes to paid results, we also have a range of options to enhance brand presence and capitalize on...
To say Google- and its search engine result pages (SERPs) have come a long way since the classic 10 blue links is an understatement. Where it used to be just about how to rank in the top 10...
Did you know approximately 98% of your website’s users will visit your site without actually converting? You can wait for those users to revisit your site, maybe via a google search or...
Whilst Standard Remarketing with Google AdWords allows you to retarget your website’s visitors based on pages they visited (or didn’t visit), it does not provide the capability to...
This post was originally published on SEMrush's Blog: How to Boost your Local SEO Rankings with Google Plus   It should go without saying that a company’s Google Plus Page signals...
In web analytics, an event is a type of measurement (similar to pageviews) for certain occurrences or interactions that take place on your site. By implementing events tracking, we can...
Last week Google announced the introduction of a ‘mobile-friendly’ label to their mobile search results. The label, which sits below the URL on Google’s SERP (search engine results...
Receiving a penalty from Google can be detrimental to any business, but primarily to those who rely on online traffic as a leading source for new client acquisitions, such as e-commerce...